Brand character design
An original mascot for your brand
Describe your brand in a few lines and see 3 candidates free. Pick one for its master image, design card, turnaround, actions and expressions and palette; it stays in your library for every post, launch and holiday after.
A written brief is enough; a logo or product photo is optional · 6 styles · content images 200 points each
One brief, three candidates
Three designs of one direction, each with its own silhouette, proportions and signature accessory. All samples are fictional brands.
Reference
Reference
Pick one, get the full kit
Master image, design card, turnaround and overview, each checked against your pick; the palette is read from the master by code, HEX ready to use.
The pick
The pick
The pick
Every image after, the same character
Describe a scene and pick a use; add a title or a product photo if you like. Sized for each platform; titles are checked letter by letter, and with no title there is no text. 200 points each.
WeChat banner with the product photo · 抱着我们的白色抱枕坐在沙发上,宣布秋冬新款上市
Whole drawing
Xiaohongshu cover with a Chinese title · 清晨刚出炉的一盘可颂,角色端着托盘凑近闻香味
Holiday poster with an English title · New Year countdown, holding up a dumbbell like a party popper with confetti around
Six styles
Retro flat
Geometric shapes in three to five retro colors, clean to print
Designer plush
A soft plush-toy look, made for merchandise
Vintage line sketch
Loose black lines with a few soft accents, calm and literary
Patchwork appliqué
Gingham, stitches and patches, warm and handmade
Picture-book pop
A picture-book mood with dots and bold shapes
Embossed paper
Shallow relief pressed into thick white paper, quiet and refined
Four steps
1
Write a brief
What you do, who your customers are and how you want to come across. Attach a logo or product photo if you like.
2
See candidates free
Pick a style; 3 candidates in about a minute.
3
Pay $39.99
Pick one; the full kit and palette in about two minutes.
4
Make content any time
The character waits in your library; 200 points per image.
Questions
- Is the character original?
- Yes. We design a new character from your brief and never copy an existing cartoon, celebrity or another brand; briefs asking for one and candidates that look like one are turned away. Before registering it as a trademark, do your own search too.
- What can I attach?
- A logo, a sketch or a product photo. With a product photo the character is your product, personified; with a logo it borrows the shapes and colors without simply putting a face on the logo. Photos of real people are not accepted.
- What if I do not like the candidates?
- Your first group of 3 candidates is free. Try another style for another group at 500 points; nothing is charged until you pick.
- What is in the kit?
- A master image (front, full body, on white), a design card, a turnaround, an overview of 5 actions and 6 expressions, and the real palette read from the master by code, with HEX. Sheet labels are in English; the name is yours or ours.
- How do I use the character later?
- It stays in your character library. Describe a scene, pick a use (WeChat banner, Xiaohongshu cover, article image, holiday poster, square post), add a title or a product photo if you like: 200 points each. Every image is checked against the character; one that drifts is redrawn once, and refunded if it still does.
- How long is it kept?
- The character, its master image and kit are kept until you delete it from your library or close your account. Content images are kept for 7 days like your other work.
- How long does it take?
- About half a minute to plan the direction, a minute for 3 candidates, two minutes for the kit and a minute per content image.
- What if something fails?
- Anything not delivered is refunded to your points automatically.